探討區域透天住宅成長因素與策略-以桃園市為例;A Study on the Factors and Strategies of Regional Townhouse Development – A Case Study of Taoyuan City

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Title:	探討區域透天住宅成長因素與策略-以桃園市為例;A Study on the Factors and Strategies of Regional Townhouse Development – A Case Study of Taoyuan City
Authors:	李彥勲;Lee, Yen-Hsun
Contributors:	土木系營建管理碩士在職專班
Keywords:	透天住宅;不動產開發策略;交易趨勢;房地產;Regional townhouse;housing development strategy;transaction trend;property
Date:	2024-01-26
Issue Date:	2024-09-19 17:32:07 (UTC+8)
Publisher:	國立中央大學
Abstract:	房地產對各國的經濟都有著十分重大的影響力，而建商則扮演著關鍵生產者的角色，統籌房地產的生產過程並承擔著投資的風險，因此掌握購房者的交易趨勢至關重要，本研究利用實價登錄的資料分析桃園市2012年~2022年透天住宅的交易趨勢及關係，共67,277筆數據，研究各個變數之間的關係包含：交易年分、透天平均總價、透天平均每坪價格、當年交易在都市計畫區的透天比例、平均土地轉移面積、平均建物轉移面積、有管理組織比例、有車位比例、有隔間比例、當年交易的透天占總建築交易比例，最後研究總結了建設公司規劃透天住宅時的參考方向，建議優先以低建物坪數(55坪)、有車位、非都市計畫區、總價1,800萬內的建案為主要商品。;Real estate exerts significant influence on the economies of various countries, with property developers playing a crucial role as producers, coordinating the production process of real estate and assuming the associated investment risks. Understanding the transaction trends of property buyers is essential. Utilizing data from the real transaction registry, this study analyzes and synthesizes the transaction trends and relationships of townhouses in Taoyuan City from the year of 2012 to 2022, resulting in a total of 67,277 datasets. Investigating the relationships among variables are conducted including: transaction year, average total price, average price per square meter, the proportion of standalone houses in urban planning areas for transactions that year, average land transfer area, average building transfer area, proportion with management organizations, proportion with parking spaces, proportion with partitions, and the proportion transactions in the total building transaction for the respective year. The research concludes recommendations for construction companies when designing townhouses, suggesting a preference for designs with a lower building area (55 ping), parking spaces, non-urban planning areas, and projects with a total price below 18 million.
Appears in Collections:	[Executive Master of Construction Engineering and Management] Electronic Thesis & Dissertation

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